CARMA CRM™ · A GOOD DOG FROM XBLU
Every Lead Deserves
a Good Dog on It.
The conversation ends. The follow-up begins.
Carma CRM™ is a lightweight lead tracker built for the Xblu AI Assistant™. Every lead your assistant catches goes straight into your WordPress dashboard: who they are, what they need, and what happens next. No new logins, no training, no hundred features you’ll never touch.
WHERE LEADS GO TO DIE
Leads Don’t Vanish. They Get Buried.
Most leads aren’t lost because nobody wanted to buy. They’re lost in the shuffle, like a tennis ball under the couch.
Lost in an Inbox
Buried under newsletters, invoices and one very important email about your car’s extended warranty.
Forgotten After a Busy Week
Monday it was a hot lead. By Friday, nobody remembers who was supposed to call.
Called Back Two Days Late
By then they’ve hired someone else. Probably someone who called back in ten minutes.
Big CRMs fix that, but they come with logins, training and monthly seats. Carma is the opposite. She does the few things that actually win business, and she lives inside the website you already use.
YOUR LEADS, ALL IN ONE PLACE
See Every Lead. Know Every Next Step.
One simple board inside WordPress. Nothing to learn. Just click, call and close.
New 3
Kitchen remodel quote
AI Assistant · todayWeekly deliveries, 2 trucks
AI Assistant · todayContacted 4
Private event for 40
AI Assistant · Tue · follow up todayRoof inspection
Contact form · MonQualified 3
Website redesign, 12 pages
AI Assistant · Sep 18 · call Thu 2pmWon 🎉 2
Corporate wellness package
AI Assistant · Sep 12SMALL CRM. BIG FOLLOW-THROUGH.
Everything You Need. Nothing You Don’t.
Every Lead in One Place
Contact details, what they need, where they started, and the full conversation on one screen.
See Where Every Lead Stands
Move leads from New to Contacted, Qualified and Won, or mark them Lost, with a click.
A Timeline for Every Lead
Calls, emails, meetings and notes together, so anyone can pick up where the last person left off.
Follow-Ups That Don’t Slip
Set a follow-up date and see when it’s due. No sticky notes, no calendar juggling.
Instant Email Alerts
New leads go straight to the right people while the conversation is still warm.
Your Data Stays Home
Leads live in your own WordPress database. Export to a spreadsheet anytime.
A LEAD’S LIFE, START TO FINISH
From “Hi There” to “You’re Hired.”
Here’s what happens when a visitor chats with your Xblu AI Assistant™ at 11pm on a Sunday.
- They ask a question. Your AI Assistant answers, learns what they need and grabs their contact info.
- Carma fetches the lead. It lands in your dashboard with the whole conversation attached.
- Your team gets an email. The right person knows before their Monday coffee kicks in.
- Nobody forgets. Stages, notes and follow-up dates keep it moving until it’s a win.
THE FACE BEHIND THE FOLLOW-UP
Meet Carma. Chief Lead Officer.

OFFICIAL XBLU STAFF ID
Carma
- Title
- Chief Lead Officer & Head of Tail Wagging
- Breed
- Rat terrier, 100% good girl
- Uniform
- Tie-dye bandana (non-negotiable)
- Specialty
- Fetching leads and never, ever dropping them
“Rat terriers were bred to find things and not let go. Turns out that’s exactly what a good CRM does too.”
Brings every lead back to your dashboard, every time.
Barks (well, emails) the moment a new lead arrives.
Never forgets where she buried a follow-up.
Full tail wag when you win one. Every single time.
THE XBLU TOOLKIT
Get Found. Start the Conversation. Never Lose a Lead.
Carma is the last step of the pack. Here’s who she works with.
XBLU AI ASSISTANT™
Where Carma’s Leads Come From.
A friendly AI assistant that learns your business, answers questions 24/7 and hands every interested visitor straight to Carma.
Meet the AI Assistant →EASEO™
More Visitors, More Leads.
Easy SEO for WordPress. EASEO scans your site, scores every page and shows you exactly what to fix, so more people find you in the first place.
Meet EASEO →FAQs
Everything you wanted to know about Carma CRM (and a little about Carma).
What is Carma CRM?
Carma CRM™ is a lightweight lead tracker that lives right inside your WordPress dashboard. Every lead your Xblu AI Assistant™ captures lands in one place, with where it stands, what happened so far and what needs to happen next.
Is Carma a real dog?
She sure is. Carma is the rat terrier behind Xblu, and yes, that’s her face on the logo, tie-dye bandana and all. Her tail wags along every lead’s progress bar. We’re told it doesn’t stop when you win one.
Do I need the Xblu AI Assistant to use Carma?
Carma CRM is built as the add-on for the Xblu AI Assistant™. The assistant starts the conversation, and Carma makes sure somebody follows up on it.
Does my team need new logins?
Nope. Carma lives inside the WordPress site you already log into. If you can use WordPress, you can use Carma. No new platform, no extra passwords.
Where are my leads stored?
In your own WordPress database, on your own site. Not in someone else’s cloud. And you can export them to a spreadsheet whenever you like.
How does my team hear about new leads?
Instant email alerts. New leads go straight to the people who need them, so your team can respond while the conversation is still fresh.
We already use a big CRM. Is Carma still useful?
Carma is built for the part big CRMs make complicated: catching every website lead and following up fast. Many teams use it as a simple front door for web leads, and since you can export to a spreadsheet, it’s easy to move leads along to another system when you need to.
How much does Carma CRM cost?
It depends on your setup and whether you’re adding it to an existing Xblu AI Assistant. Reach out and we’ll put together a simple plan. Belly rubs not included, but they’re always appreciated.

Ready to Give Every Lead a Good Home?
Add Carma CRM to your Xblu AI Assistant and never lose a lead to the inbox again. She’s very good at her job.
ADD CARMA TO MY SITE